G-Road Show

Reuse Concept of the Exhibition

Instead of the large printouts (which may not necessarily be eco-friendly), the wall of these various exhibition venues took place was filled with the postcards which have details about the G-Road projects and could be picked out by visitors. Using the postcards on the wall promotes direct interaction between the audience and the exhibition itself. This action also saved time when closing up at the end of the events and the unused postcards were ‘Reused’ in the next exhibition.